If your browser is configured to accept cookies, we may collect non-personally identifiable information passively using “cookies” and “page tags”. It is WHO’s policy to respect your privacy regarding any information we may collect while operating our website. Please read this policy carefully to understand how we handle and treat your personal information. What’s a cookie? “Cookies” are small text files that can be placed on your computer or mobile device in order to identify your Web browser and the activities of your computer on the WHO Service and other websites. What’s a page tag? “Page tags,” also known as web beacons or gif tags, are a web technology used to help track website or email usage information, such as how many times a specific page or email has been viewed. Page tags are invisible to you, and any portion of the WHO Service, including advertisements, or email sent on our behalf, may contain page tags. Does WHO use cookies, and why? Yes. We use cookies to personalize your experience on the WHO websites (such as dynamically generating content on webpages specifically designed for you), to assist you in using the WHO Service (such as saving time by not having to reenter your name each time you use the WHO Service), to allow us to statistically monitor how you are using the WHO Service so that we can improve our offerings, and to target certain advertisements to your browser which may be of interest to you or to determine the popularity of certain content. By using cookies and page tags together, we are able to improve the WHO Service and measure the effectiveness of our advertising and marketing campaigns. Please be aware that this cookie policy does not govern the use of third-party websites or services or providers of third-party services. Do I have to accept them? You do not have to accept cookies to use the WHO Service. If you reject cookies, certain features or resources of the WHO websites may not work properly or at all and you may have a degraded experience. Although most browsers are initially set to accept cookies, you can change your browser settings to notify you when you receive a cookie or to reject cookies generally. To learn more about how to control privacy settings and cookie management, click the link for your browser below. To learn more about cookies; how to control, disable or delete them, please visit http://www.aboutcookies.org. Some third party advertising networks, like Google, allow you to opt out of or customize preferences associated with your internet browsing. For more information on how Google lets you customize these preferences, see their documentation. All cookies, on our website and everywhere else on the web, fall into one of four categories:
  • Strictly Necessary
  • Performance
  • Functionality
  • Targeting/Advertising
List of cookies we use on our website Scroll left/right to view the table below
cookie Purpose category
_gat_gtag_UA_* Google Google Analytics cookies which provides us with data on unique browser visits to our website Performance
_gid Google Used to distinguish users Performance
_ga Google Used to distinguish users Performance
_gat Google Used to throttle request rate Performance
__ar_v4 Google Advertisement conversion rate tracking. Used by DoubleClick advertising service from Google Advertising
_fbp Facebook We use this cookie to deliver a series of advertisement products such as real time bidding from third party advertisers Advertising
__privaci_cookie_consent_generated WHO Consent Management Essential
__privaci_cookie_consent_uuid WHO Consent Management Essential
Log files We collect non-personal information through our Internet log files, which record data such as browser types, domain names, and other anonymous statistical data involving the use of the WHO services. This information may be used to analyze trends, to administer the WHO services, to monitor the use of the WHO services, and to gather general demographic information. We may link this information to personal information for these and other purposes such as personalizing your experience on the WHO services and evaluating the WHO services in general.